IconNicholson developed Social Retailing® to help designer Nanette Lepore reach out to the youth market. By integrating Web 2.0 into the physical retail store, the...
Aura video for Nanette Lepore / Social Retailing® at Bloomingdale's in NYC. Animation (one for each line of clothing) + 1940s Cuban Getaway: You choose...
Social Retailing Blueprint Committee Chair David Dorf discusses the importance of social media to the retail industry and why it is so important for retailers...
Macy's Magic Fitting Room features a large-scale mirror with multi-touch technology that interacts with a multi-touch tablet and lets customers browse, shop and "try-on" the...
Our panel of experts, retailers and social media companies and mobile experts will discuss: The true meaning of social retailing -- new rules or new...
Concept developed by 4 students from Glasgow School of Art for footwear retailer Schuh. We wanted to create fun and social shopping environment online that...
VW AMAROK CAMPAIGN SUMMARY The main purpose of the campaign was to introduce Volkswagen's first pickup, the Amarok, in a very unique way, using exclusively...
